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              首頁 > 商務會議 > 醫療醫學會議 > 數字醫藥和醫療營銷創新峰會上海 2019 Digital Pharma Marketing Innovation Summit 更新時間:2018-12-19T16:29:37

              數字醫藥和醫療營銷創新峰會上海 2019 Digital Pharma Marketing Innovation Summit
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              數字醫藥和醫療營銷創新峰會上海 2019 Digital Pharma Marketing Innovation Summit

              會議時間:2019-03-21 08:00至 2019-03-22 18:00結束

              會議地點: 上海  詳細地址會前通知  

              會議規模:暫無

              主辦單位: Shanghai Master-Land Business Consulting Co.

              發票類型:增值稅普通發票 增值稅專用發票

              門票名稱單價截止時間數量
              Normal Rate 暫無說明 ¥12800.0 2019-03-20 17:00
              合作申請 需主辦方審核 ¥0.0 2019-03-20 17:00

              會議介紹 會議內容 主辦方介紹


              數字醫藥和醫療營銷創新峰會上海 2019 Digital Pharma Marketing Innovation Summit

              數字醫藥和醫療營銷創新峰會上海 2019 Digital Pharma Marketing Innovation Summit宣傳圖

              Interweaving with big data, the Internet starts its time of digital marketing. It is researched that digitization has deeply penetrated daily behaviors of doctors and patients in China.

              With the traditional marketing methods faced with its situation of depression, which is as cold as winter, there is still a little time difference between the rise of pharmaceutical industry′s online marketing and FMCG (fast-moving consumer goods) since the significant disparity with common fast-moving consumer goods on aspects of products, distribution channels, target groups. How will pharmaceutical industry embrace digital marketing in this round of wave represented by digital innovation? What is the current situation of pharmaceutical companies like? What problems and troubles did they meet in the process of development? Are there any successful implementation cases? What will the development trend be like in the future?

              ?

              Why should attend

              Understanding the latest digital marketing trends of medical industry?enterprises:?AI?intelligent?medical?care/commercial?with big data/content creation/e-commerce platform/multi-channel marketing/commercial insurance/pharmaceutical?retail

              Best?marketing?strategy?combined?with?patient-centered business model?change

              Assist in the process of digital transformation of traditional pharmaceutical industry's active innovation in compliance?era

              A better understanding of how the Mobile Internet contributes to the marketing model reform of?traditional pharmaceutical?industry

              Using digital marketing strategy to achieve the?efficiency upgrade of traditional medical industry?marketing

              Improving?channel?analysis?and?insight?to?realize?the?precision marketing in the pharmaceutical industry through multiple channels

              With the latest successful digital marketing cases, inspire?the digital marketing strategies and ideas that combine our products and?concepts

              ?

              Who Should Attend?

              • GM, VP, Directors and managers with responsibilities in :

              • Digital Marketing

              • Interactive Marketing

              • Mobile Marketing

              • Online Marketing

              • Sales

              • Marketing

              • Public Relations

              • Customer Relations

              • Social CRM

              • Social Business

              • Social Community

              • Crisis Management

              • Commercial

              • Training

              • Education

              • Medical

              ?

              In this session, we will focus on

              • Pharmaceutical companies’transformation, development trend and perspective about the?prospect

              • How pharmaceutical companies can innovate digital communication tools and management?platforms

              • Successful cases of digital marketing strategy concentrating on?patients

              • Exploration of methods to digital marketing and the accurate marketing?channel

              • Exploration of innovative business model and the best?solution

              • Based on the advanced information technology and big data, how pharmaceutical companies can achieve its expected effects and the maximum ROI of pharma ′ s transformation to digitalization by combining the company′s features and product attributes with?it

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              參會指南 會議門票


              Special Discount Rate

              Register & Pay before 30 Nov.18

              RMB 11800/人

              Normal Rate

              Register & Pay after30Nov.18

              RMB 12800/人

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